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Back to case studiesHealthcare · Auburn Bay, Calgary

How a Calgary Physiotherapy Clinic Reduced No-Shows by 45% with Online Booking

Calgary Physiotherapy Clinic
  • 22% → 12%
    No-Show Rate
    Reduction in appointment no-shows with automated reminders
  • 30%
    Online Bookings
    Percentage of appointments now booked through the online system or AI chatbot
  • -40%
    Front Desk Calls
    Reduction in inbound scheduling calls handled by front desk staff
The challenge

Where they were stuck

An Auburn Bay physiotherapy clinic was experiencing high no-show rates (22%), overwhelming the front desk with booking calls, and losing after-hours booking opportunities to competitors. The clinic was fully booked weeks in advance but still had significant lost revenue from no-shows.

The work

How we helped

We implemented an online booking system integrated with their scheduling software, set up automated SMS and email reminders at 48 hours, 24 hours, and 2 hours before appointments, and deployed an AI chatbot to handle common patient questions and assist with booking.

Services used

What we put to work

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